Dell Senior Advisor, Marketing Operations in Arkansas
Sr Advisor Marketing Operations
Join us as a Sr Advisor in Marketing Operations on our Marketing Analytics team in the US (open to Austin, Texas, or remote US) to do the best work of your career and make a profound social impact.
What you’ll achieve
As a Sr Advisor Marketing Operations, you will optimize analytics that helps drive the optimization of marketing activities, including content, spend, buyer insights, campaign and product analytics. This position requires expert synthesis of a variety of research and data sources, responsible for constructing, recommending, and presenting analytics focused on connecting marketing actions with outcomes. This position will help evolve our marketing effectiveness for campaigns and product content, integrating marketing activities with customer data to evolve our understanding of marketing effectiveness at the customer group level.
Standardize approaches to crucial KPI’s and deliver campaign effectiveness assessment adjusting for Investment level, target audience, and message/product.
Package and present insights and recommendations in ways that are compelling, meaningful and appropriate to the audience, including senior leadership, peers and other stakeholders.
Acquire business-critical data sources and insights to guide or assess strategy formation by setting analytics and insights agendas for analytic partners.
Buyer Analytics. This role can be critical for more in-depth dive into cross LOB segment analytics, including an understanding of what buyers and paths are essential to drive buyers to new aaS purchasing models
Content Analytics. Expand Content analytics across BU’s to map better insights from content to campaign and BU leaders. Drive content mapping to expand across BU’s Campaigns
Take the first step towards your dream career
Every Dell Technologies team member brings something unique to the table. Here’s what we are looking for with this role:
Ability to critically assess and synthesize a wide array of data and insights to arrive at large-scale marketing opportunities and recommendations.
4+ years in analytics or operations experience.
Thorough understanding of the technology marketplace with an emphasis on identified sub-categories.
Ability to present complex ideas in simplified terms to executive-level audiences
Experience utilizing necessary consulting skills, including consultative listening, problem definition, hypothesis generation, data analysis, and translation to value.
MBA, Master in Analytics or Data Science.
4+ years of Marketing experience
Here’s our story; now tell us yours
Dell Technologies helps organizations and individuals build a brighter digital tomorrow. Our company is made up of more than 150,000 people, located in over 180 locations around the world. We’re proud to be a diverse and inclusive team and have an endless passion for our mission to drive human progress.
What’s most important to us is that you are respected, feel like you can be yourself and have the opportunity to do the best work of your life -- while still having a life. We offer excellent benefits, bonus programs, flexible work arrangements, a variety of career development opportunities, employee resource groups, and much more.
We started with computers, but we didn’t stop there. We are helping customers move into the future with multi-cloud, AI and machine learning through the most innovative technology and services portfolio for the data era. Join us and become a part of what’s next in technology, starting today.
You can also learn more about us by reading our latest Diversity and Inclusion Report and our plan to make the world a better place by 2030 here (https://jobs.dell.com/diversity-and-inclusion) .
Dell is committed to the principle of equal employment opportunity for all employees and to providing employees with a work environment free of discrimination and harassment. All employment decisions at Dell are based on business needs, job requirements and individual qualifications, without regard to race, color, religion or belief, national, social or ethnic origin, sex (including pregnancy), age, physical, mental or sensory disability, HIV Status, sexual orientation, gender identity and/or expression, marital, civil union or domestic partnership status, past or present military service, family medical history or genetic information, family or parental status, or any other status protected by the laws or regulations in the locations where we operate. Dell will not tolerate discrimination or harassment based on any of these characteristics. Dell encourages applicants of all ages. Read the full Employment Opportunity Policy here (https://jobs.dell.com/equal-employment-opportunity-policy) .