Dell Consultant, Product Marketing (Workspace Transformation) in Austin, Texas
Product Marketing Consultant - Austin, TX
Dell provides the technology that transforms the way we all work and live. But we are more than a technology company — we are a people company. We inspire, challenge and respect every one of our over 100,000 employees. We also provide them with unparalleled growth and development opportunities. We can’t wait for you to discover this for yourself as a Product Marketing Consultant on our Software Solutions team in Austin
As a global business with game-changing products, there’s always scope for Dell to grow sales and expand market share. So a highly skilled Product Marketing team is essential. Our team has real vision. They develop and implement strategic approaches to solutions and technology marketing that put our products and services at the forefront of our customers’ minds. Always ready to adjust strategies in response to market change and competition, the team works closely with sales, product partners and vendors. Crucially, their remit goes beyond the customer value proposition to making sure product development is informed by customer insights.
Develops marketing plans and sales enablement strategies for new software solutions, working closely with supporting product group and global communications teams.
Defines product/ solution strategies and identify opportunities to expand market share.
Manages product/ solutions launches to ensure sales force readiness and optimize P&L impact of product transition.
Develops value propositions for internal and external audiences relaying product/solution strategies. Work closely with Global Comms to dev content for inclusion in customer presentations and sales training materials
Works with demand, supply, and pricing teams to ensure accurate forecasting, lead-time estimating, and pricing for products/ solutions under management
Provides input into: item forecast & mix planning, category UPP and BU offer strategy as well as product transition playbooks (may also draft the playbooks)
Becomes subject-matter-expert for internal training and customer presentations. Maintain strong relationships and collaboration with key stakeholders worldwide.
Work closely with partners to bring their solutions to market.
Monitors competitive activity and identifies/communication of Dell differentiators through user experience, use cases, and FABs.
Oversees the analysis and evaluation of performance KPI’s
Enables e-commerce methodologies to transact sales through online and offline sales channels
Understands the PC market, competitive landscape, and key consumer and profit pools for software.
Position requires ability to interface with all levels of organization including the executive management team as well as external customers, executive management, press and industry analysts
Bachelors Degree in Marketing, Business or related area. MBA is strongly preferred.
5-10 years of experience in marketing with a track record of measurable results preferably in the software and/or IT services industry.
2 years experience working at Dell.
Thorough understanding of marketing vehicles and GTM strategy
Experience developing partner relationships taking partner solutions to market
Strong business acumen and analytic skills
Ability to travel internationally
We offer highly competitive salaries, bonus programs, world-class benefits, and unparalleled growth and development opportunities — all to create a compelling and rewarding work environment.
If you’re excited by the prospect of marketing ground-breaking innovations to a global audience, this is your opportunity to develop with Dell.
Dell is committed to the principle of equal employment opportunity for all employees and to providing employees with a work environment free of discrimination and harassment. All employment decisions at Dell are based on business needs, job requirements and individual qualifications, without regard to race, color, religion or belief, national, social or ethnic origin, sex (including pregnancy), age, physical, mental or sensory disability, HIV Status, sexual orientation, gender identity and/or expression, marital, civil union or domestic partnership status, past or present military service, family medical history or genetic information, family or parental status, or any other status protected by the laws or regulations in the locations where we operate. Dell will not tolerate discrimination or harassment based on any of these characteristics. Learn more about Diversity and Inclusion at Dell here .