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Dell Marketing Content Lead (Events) - Project APEX in Austin, Texas

Marketing Content Lead ( E vents) - Project APEX

(Full time position, Level: I8)

Location: Austin, TX (open to remote, US)

Join us as an APEX Content for Marketing Content Lead (Events) on our APEX Portfolio Marketing team to do the best work of your career and make a profound impact.

Are you unwilling to accept the status quo? Are you looking to leave your mark on an industry? Then you’re going to love working on Project APEX! We’re looking for an Content for Events Marketing Lead for APEX, a “bet-the-company big” initiative to transition Dell into the world’s leading Infrastructure-as-a-Service provider. Our team is a group of mavericks who are dead set on delivering a new world of IT technology, services, and experiences for our customers and we’re looking for you! We’re a group of high energy, change makers that are helping transform a company, and an industry.

On the Project APEX Portfolio Marketing team, we drive the vision, messaging, content for aaS offerings launches and events.

What you’ll achieve

As APEX Content for Event s Marketing Lead you will bring your extensive knowledge of content and event marketing models to support the vision and strategy for Dell Technologies Project APEX . You will be responsible for tracking and marketing and communications content across our flagship event programs. You will collaborate with stakeholders across the business—including PBUs, digital marketing, communications and sales—to traffic and deliver innovative, best-in-class content for our digital, hybrid & in-person events.

You will:

  • Be the APEX Portfolio Marketing teammemberwho is the POC for all Tier 1virtual and in-person internal / external events (e.g. FRS, DTW, Summits, VMworld)

  • Develop the key APEX message that will be leveraged by the PBUs and other marketing organizations across their marketing materials in support of Tier 1 events

  • Work with PBUs to develop messaging strategy, deliverables and thought leadership for key events (DTW, Summits, VMWorld, etc.)

  • Define the success criteria, KPIs, metrics , that will be used to measure success for these Tier 1 events

  • Work with PBUs to execute post-mortem forDell Technologies participation at events

Take the first step towards your dream career.

Every Dell Technologies team member brings something unique to the table. Here’s what we are looking for with this role:

Essential Requirements:

  • 8+ years of related experience in product/portfolio marketing for business-to-business IT/Tech products, with 5+ years’ experience in leading and creating portfolio/ aaS content for event marketing

  • Solid communication, writing, editing, creative problem-solving and PowerPoint skills to develop compelling presentations

  • Ability to load balance competing priorities and stakeholders, multi-task and adapt quickly to meet evolving business needs

  • Proven ability to work effectively with cross- functional and global teams; will work across international time zones

  • Must have well-developed interpersonal and organizational skills; Ability to manage multiple tasks, effectively prioritize and consistently meet objectives on time and within budget; Deal with ambiguity, create clarity, inspire confidence, owns outcomes, works well in a team, and has a bias for action 

Desirable Requirements:

  • BS in Marketing with tech background and a flair for producing great content

  • Previous experience in, using, or working closely with IT

  • Background digital marketing and/or event production; Special skills: Video storyboarding, copy writing, creative direction, working with agencies

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