Dell MBA Intern - Product Marketing (Commercial Displays) in Singapore, Singapore
MBA Intern - Product Marketing (Commercial Displays)
Dell’s Global Displays team in the Singapore Design Center is seeking talented and motivated MBA students to undertake a 3 months internship (minimum) and perform high-impact and high-visibility strategic marketing projects that drive immediate business impact.
This internship will provide visibility into Dell’s Displays business while simultaneously allowing you to focus on a specific discipline that most closely aligns with your skills, interests, and career goals.
The role will allow the candidate to apply their marketing skills in a real-life environment and learn from some of the industry’s best marketing professionals. The nature of the work is global in scope, wide-ranging and multi-dimensional.
Specific projects will be assigned to the candidate(s) and may have one or more elements as below:
Creating an influencer marketing plan for Dell’s displays by identifying right partners who will enable a broad reach and are aligned with Dell’s values and positioning
Develop an end to end PR strategy by identifying the publications, blogs and media outlets to pursue product reviews and product testimonials
Maintain the social media calendar and work with external agencies to build a content pipeline, monitor engagement and grow mindshare on key platforms
Create exciting go-to-market programs to support new product launches and build awareness among both internal and external stakeholders
The ideal candidate is a motivated self-starter with a passion for technology and marketing. Keen interest in analyzing and solving tough business problems is a must.
Currently enrolled in an MBA curriculum with marketing exposure
Experience in various aspects of strategic marketing including customer segmentation, targeting, business case modeling etc.
Strong drive for results
Effective team player and cross-functional contributor
Excellent written and verbal communication skills
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