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Dell MBA Intern - Product Marketing (Commercial Displays) in Singapore, Singapore

MBA Intern - Product Marketing (Commercial Displays)

Dell’s Global Displays team in the Singapore Design Center is seeking talented and motivated MBA students to undertake a 3 months internship (minimum) and perform high-impact and high-visibility strategic marketing projects that drive immediate business impact.

This internship will provide visibility into Dell’s Displays business while simultaneously allowing you to focus on a specific discipline that most closely aligns with your skills, interests, and career goals.

The role will allow the candidate to apply their marketing skills in a real-life environment and learn from some of the industry’s best marketing professionals. The nature of the work is global in scope, wide-ranging and multi-dimensional.

Specific projects will be assigned to the candidate(s) and may have one or more elements as below:

  • Creating an influencer marketing plan for Dell’s displays by identifying right partners who will enable a broad reach and are aligned with Dell’s values and positioning

  • Develop an end to end PR strategy by identifying the publications, blogs and media outlets to pursue product reviews and product testimonials

  • Maintain the social media calendar and work with external agencies to build a content pipeline, monitor engagement and grow mindshare on key platforms

  • Create exciting go-to-market programs to support new product launches and build awareness among both internal and external stakeholders

The ideal candidate is a motivated self-starter with a passion for technology and marketing. Keen interest in analyzing and solving tough business problems is a must.

Essential requirements

  • Currently enrolled in an MBA curriculum with marketing exposure

  • Experience in various aspects of strategic marketing including customer segmentation, targeting, business case modeling etc.

  • Strong drive for results

  • Effective team player and cross-functional contributor

  • Excellent written and verbal communication skills

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