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Dell Marketing Programs Manager in Tokyo, Japan

Key Responsibilities

  • Work closely with the marketing campaign managers to understand the marketing strategy and develop activities especially around the lead generation activities.

  • Oversees market research, monitors competitive activity and identifies customer needs to define marketing strategies and identify opportunities to expand market share.

  • Engage with Sales to maximize the efficacy of leads created and delivered by marketing campaigns

  • Drive marketing activities properly according to marketing and vendor MDF guidelines.

  • Mange marketing budget by utilizing 3rd party MDF such as from Intel and Microsoft to deliver marketing KPIs.

  • Develops content for internal and external audiences relaying product/solution strategies and value propositions, including customer presentations and sales training materials.


  • More than 5 years of experience in Product Marketing / Marketing planning

  • Basic knowledge in IT solutions and products such as client device, server, storage, networking, applications (one or above)

  • Strategic focus, ability to influence key audiences such as sales stakeholders

  • Work closely with internal sales and marketing stakeholders to drive their activities

  • Can collaborate and work in a team

  • Can develop strategic business alliances with external stakeholders

  • Flexible and pro-active personality

  • Native Japanese & Business English

  • College degree